Promotion — What We Are Up Against

L. R. Lane
2 min readMar 16, 2023
Farrago — a hindsight connoisseur

This is all about us (everybody) — how we plan and make decisions.

However, it is only the skills we build and their validity, that relate to promotion.

The prospect is enough of a steep grade to climb daily when making the best of one’s self stand out significantly — interviews and resumes, etc.

However, one ebook of fiction with complementary music to showcase via a website amplifies the many awesome characteristics boiled down to a pertinent subject we all encounter.

No one talks about it, yet all right-minded people know it — the voice in silent reflection, “What were you thinking?”

It is an uncategorized, distinctive character and we have given him a name - Farrago.

He thrives on promotion.

To be synonymous with a hodgepodge is not his preference in the fictional story where he is persistently annoying, unlikeable, yet is a highly effective asset to progress staring us in the face.

He loves being indispensable while undefined.

Why?

His future prospects are infinite until we make them real.

Anyone who is willing to label or categorize him is welcome to try.

Social media with its short attention span, instant response, algorithmic approach to audience gathering makes promotion via the internet more limited than all of the analytics associated with it imply. Finding a genuine audience takes more than accumulating big numbers of impressions.

We can try to ignore the elephant in the room, Farrago, the candid and often frightfully frank about everything we are and everything we do factor. It is not possible.

Every rabbit hole has a price, either emotionally, economically or both and Farrago’s lengthy track record in association with outcomes and consequences has imprints leading to each one. Every promoter knows it — probably why nobody likes him in their conversation.

He is not only anthropomorphic and ontological, but very real with hindsight as his specialty and the website All a Day’s Dance is focused on promoting the concept through an ebook and suite of original music.

We can either let Farrago impede us or use him to compel us toward achievement.

The key (at least for our All in a Day’s Dance production) is to personify him as a tiny man, incomplete, flawed and as a disorganized version of the truth to give us the upper hand and keep him from upstaging the promotion of our creations.

Rationale is the one thing Farrago foregoes, so we must use it to be victorious.

Typical topics he relates to while relishing his pseudo incognito presence are:

Creativity, puzzles, riddles, books, business, life skills, aspiration, education and relationships.

Book Promotion:

AuthoriView, Booksshelf Interview, Goodreads reviews and ebook trailer, Profile Critics

Site Affiliation: Scoop It

50+ facebook groups eg.: Thirsty Author

Multiple instagram accounts reached

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L. R. Lane

Putting the vagaries of daily experience into a fictional context L.R. Lane draws from his original music (The TW Suite).